The following announcement was shared on December 7, 2020 in conjunction with Collegiate Sports Management Group.
RALEIGH, NC – Collegiate Sports Management Group (CSMG) and the Kay Yow Cancer Fund (KYCF) are teaming up at the first Collegiate Esports National Championship (CENC) in Raleigh, North Carolina, in the Spring of 2021.
The Kay Yow Cancer Fund will be the exclusive beneficiary, receiving a portion of the proceeds from throughout the 4-day event running from April 29 – May 2, 2021 at the Raleigh Convention Center. On Saturday May 1, 2020, the CENC will also host a live esports event at the convention center benefitting the Fund. The CENC is joining forces with the Greater Raleigh Esports Local Organizing Committee (GRELOC) to bring esports to the Triangle.
“The Kay Yow Cancer Fund is excited to be a part of the first-ever Collegiate Esports National Championship,” said Stephanie Glance, CEO of the Kay Yow Cancer Fund. “Partnering with CSMG on this event gives the Fund an opportunity to unite Esports gamers and enthusiasts in the fight against all cancers affecting women.”
The Kay Yow Cancer Fund, headquartered in the Triangle, funds cancer research for all cancers that affect women and provides underserved women access to healthcare. CSMG believes in the Fund’s mission and the impact it has on our society. The CENC will serve as an entertaining and rewarding way for the Raleigh community to support this worthy cause for a local organization and a local college sports icon.
“We are excited to partner with and help build upon the tremendous charitable works of the Kay Yow Cancer Fund. CSMG is looking forward to bringing the organization’s success with their “Play4Kay” events to our esports national championship as we look to expand their audience to the vibrant gaming community,” stated Neil Malvone, EVP Partnership and Chief Esports Operator at CSMG. Malvone added, “We are honored to recognize and celebrate the life and career of Coach Kay Yow with our Collegiate Esports National Championship in the region where Coach Yow enjoyed her greatest success.”
For more information at the Fund’s involvement in this event, contact Jen Hoverstad, director of marketing and engagement, at firstname.lastname@example.org.